19 February 2014
Inspire people with your stories
UNDP Administrator Helen Clark is the most active head of an international organization on Twitter, according to Twiplomacy. Here, she sums up her commitment to social media, telling stories about international development and sharing tales of success.
"Development is about about stories. it is about stories of achievement, of progress, of people's lives being better than they were," she says. "People want to hear about this. They don't want to hear about all the failures, they want to hear about what difference are you making.
Development is about a lot more than the money you invest in it. It is about inspiring people to take action themselves."